Let’s Generate Business
A Lead Generation site, separate from the main business’ website, is a great way to gather sales leads. This example utilizes creative functionality to help clear up all questions for the viewer as well as a subtle call-to-action at every step.
GOAL #1: Create secondary Lead Generation web page that is consistent with the primary website.
GOAL #2: Implement clear call-to-action statements that persuade the viewer to take action and contact the business.
GOAL #3: Reduce the viewer’s fear by answering all potential questions upfront and in a simplified manner.
